The
Team*

HEI HOTELS & RESORTS

One of the nation’s leading privately held hotel investment and third party management companies, brothers Gary and Steve Mendell and Stephen Rushmore of HVS Global Hospitality Services founded HEI in 1985. What began as a small hotel company 30 years ago has evolved into an industry-recognized and highly respected Owner/Operator. HEI’s fully integrated approach creates a powerful investment platform, driven by excellence in operating results that yields substantial real estate value creation. As a management company, they are driven to consistently set a higher standard of excellence and ensure that our associates have the tools, training and support necessary to provide best in class results.

HEI has assembled one of the highest quality hotel portfolios in the United States, comprised of upscale, luxury, and premium select serve, all located in large metropolitan, urban markets and destination locations, representing the world’s leading brands.

heithotels.com

BEN BACAL

Ben Bacal is a leader in Southern California’s luxury real estate business. Selling over a billion dollars in residential real estate, he has carved his niche and driven prices in the most prominent neighborhoods in Los Angeles. Building his real estate empire from the ground up, Bacal was recently ranked #9 in the nation by The Wall Street Journal for individual sales volume.

benbacal.com

VINE STREET ADVISORS, INC

Creating architecturally stunning real estate has been the mainstay of internationally-acclaimed sales and marketing veteran Ron Barnes. Barnes, through his firm Vine Street Advisors, Inc. represents the owner and has driven the new envisioning of The Residences at W Hollywood.

Teaming with SFA design, Barnes has developed LA’s masterpiece real estate offering in seemingly impossible conditions; including the top floor of an already completed condominium tower in LA’s iconic and exploding scene, Hollywood. Above the Penthouses are like nothing seen before, and likely ever again.

Barnes brings more than two decades of experience to this project and has previously led sales, marketing and development teams in such high-profile projects as Aspen/Snowmass Base Village, Icon Vallarta in Mexico, Peninsula Papaya in Costa Rica and, most recently, Promontory Club, Park City, Utah.

www.vinestreetadv.com

SFA DESIGN

Above the Penthouses commissioned SFA Design to create three masterpieces high above Hollywood and Vine. The mission, to craft living spaces unlike anything ever seen in Los Angeles, move-in ready for the future resident to step into and begin enjoying luxury living at its best. Since 1996, SFA Design has been a leader in the international design world, bringing their vision to the most premier resorts, hotels and private residences. SFA Design demonstrates fundamental values of incredible vision and meticulous execution to create sophisticated interiors for elite clientele, including top hotel brands and “A-Lister’s” of entertainment, sports and Fortune 500 businesses.

sfadesign.com

BAM LUXURY

To further elevate the ultimate luxury experience of owning at Above The Penthouses, BAM Luxury was enlisted, a home technology firm helmed by L.A.-based developer Bruce Makowsky, to exclusively create customized in-residence technology packages. Utilizing the latest cutting-edge systems, each penthouse boasts Whole-Home Automation that integrates audio, video, lighting, shades and HVAC through a Crestron Control System, providing a seamless experience that can be accessed at the fingertip of each owner from anywhere in the world. Ten-inch in-wall subs create a heard, but never seen experience of sound in every corner of the home, while the latest 4K Samsung TVs and 4K Sony Projectors, in-wall touch panels, Apple TV’s and iPad Airs enhance each room with next-generation video clarity, entertainment and control.

bamluxuryavc.com

An HEI/GC Hollywood and Vine, LLC project. The Residences at The W Hollywood are not owned, developed, or sold by Starwood Hotels & Resorts Worldwide, Inc. or its affiliates. HEI/GC Hollywood and Vine, LLC, a joint venture between Gatehouse Capital Corporation and HEI Hotels and Resorts, LLC, uses the WÆ trademark and trade names under a license from Starwood Hotels and Resorts Worldwide, Inc. This is not an offer to sell or solicitation of offers to buy, nor is any offer or solicitation made where prohibited by law. The statements set forth herein are summary in nature and should not be relied upon. A prospective purchaser should refer to the entire set of documents provided by HEI/GC Hollywood and Vine, LLC project and should seek competent legal advice in connection therewith. No view is guaranteed and views may be altered by subsequent development, construction. Design images are representative and used with permission.